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Europe's largest Cruise Show is returning to Birmingham where we will be hosting the best of luxury travel by sea and river to destinations and at prices you won’t find anywhere else. However adventurous your imagination, begin by talking to our exhibitors, cruise experts and journalists who will be on hand to share all they know and help you plan the holiday of a lifetime. Whether you're considering your first cruise or are a seasoned traveller, the Cruise Show brings the glamour and expertise of the whole industry to the NEC and packs a host of fantastic content and exclusive giveaways included!


Twice a year we gather the most exciting holidays from the world of cruise travel into one building, offering you the perfect first step on your getaway. Start your next voyage at the Cruise Show to uncover the hottest new destinations and latest trends from the world of cruise travel. Make your way from the calm waters of the Nile to the steps of the Taj Mahal, from the awe-inspiring ice caps of the Antarctic to tropical paradise and everywhere in between.


So much more than a means to an end, to cruise is to encapsulate the mantra that the journey can be as much pleasure as the destination. With each cruise unique in its own right you may have as much fun choosing your ship as your destination. Industry leading organisers present their their unique offerings; from the luxury liners to intimate river journeys. Discover your dream holiday and we'll take it from there.


Our show can transport you to the far reaches of the world but just as important is how you get there. Tailor your journey with show exclusive offers, excursions and deals. Any extra wants or needs can be organised to make your time away everything you require. We look forward to seeing you there!


What people say

The vast range of choice that is available was really impressive!
Some good cruise companies, including a couple we'd not spoken to before!
We had a good idea what we wanted, found the cruise, spoke at length with the Co. And booked our trip, very happy.
Good location and very helpful friendly staff on each stall we spoke to!

Your Blog

  • 21 JUL, 2017 by Admin 01 Like
    More and more cruise lines are using technology to clean up their act, building new ships with solar panels and exhaust ‘scrubber’ systems to minimize emissions, retro-fitting existing vessels; introducing recycling and energy efficient devices on-board, purchasing food from sustainable sources and training crew in waste management. [caption id="attachment_4377" align="alignright" width="600"] Photo: Hurtigruten Cruises[/caption] Not content with simply reducing their environmental impact, cruises these days offer dedicated voluntourism eco-voyages where cruisers (and crew) are offered the chance to participate in activities which have a positive impact on the natural world.   Wet ‘n’ wild Swim with humpback whales on research sailings in the Caribbean; track cetaceans in the Ligurian Sea; and help to research giant whale sharks off Mexico on small boat cruises with the likes of Responsible Travel, Steppes Travel and Aqua-Firma.   Spick and span Get down and dirty on beach clean-ups with Norwegian line Hurtigruten where passengers pick up rubbish and pollutants littering the Arctic as part of the annual Clean Up Svalbard initiative, in-between spotting polar bears. Alternatively, spruce up the Mexican shores of Puerto Vallarta with Crystal Cruises   Animal magic [caption id="attachment_4375" align="alignright" width="574"] Photo: Responsible Travel[/caption] Take part in a task full of ahhh factor – releasing newly-hatched turtles into the wild along the shores of the Amazon River offered by Aqua Expeditions; or help the little fellas into the sea along the beaches of Cozumel with Royal Caribbean International and Carnival Cruise Lines. Walk dogs and pet cats at animal shelters as arranged by Crystal Cruises or help researchers to count penguins on Antarctica cruises with Lindblad Expeditions.   Branching out Dig deep to plant gum trees in an Australian koala sanctuary with Holland America Line; get planting as part of an afforestation programme in Iceland with Disney Cruise Line; and sink some saplings in the Galapagos Islands with Celebrity Cruises.   Set Sail Another way to make your next cruise a little greener whilst celebrating the golden age of sail is to opt for an eco-friendly tall ships cruise. Star Clippers’ ships rely exclusively on sail power around 30% of the time and often more.
  • 17 JUL, 2017 by Admin 01 Like
    Buffet shmuffet! Cruise food embraces the whole culinary rainbow from casual pub grub to Michelin star magic.   Generally the bigger the ship, the bigger the choice of chow with buffet-style food offered as just one option alongside cafes, 24-hour room-service, formal dining rooms and more intimate speciality restaurants inspired by the world’s greatest cuisines. [caption id="attachment_4361" align="alignright" width="416"] Photo Credit: Regent Seven Seas Cruises[/caption] Sushi fans can set sail with Crystal Cruises and sample the Japanese-Peruvian food of Chef Nobu Matsuhisa in Silk Road and the Sushi Bar. Highlights include his world famous salmon tartar with Seyruga caviar, black cod with miso, and the east meets west dessert bento box. Atul Kochhar, the first Indian chef to win a Michelin star, has a restaurant named Sindhu aboard P&O’s Azura, which serves contemporary Asian dishes. If Italian cuisine is your one true amore then MSC offers pastas homemade from the highest quality Italian mills semolina, whilst hand-tossed Neapolitan style thin crust pizzas by Chef Alfredo Marzi are available at Alfredo’s Pizzeria on Grand, Royal, Regal and Sapphire Princess cruises. Dining options on Regent Seven Seas include double-cut Kurobuta Berkshire pork chops, New Zealand lamb chops, and all manner of cuts of USDA Prime steak, dry-aged for a minimum of 28 days, and served in portions from 12 ounces up to a whopping 36 ounce porterhouse. Oceania offers La Reserve wine tasting centres on its Riviera and Marina ships, both of which feature hands-on culinary studios where guests can take Moroccan, Turkish, Mexican or Nordic cookery classes. [caption id="attachment_4362" align="alignleft" width="450"] Photo Credit: Hurtigruten Cruises[/caption] For fans of the traditionally British it’s worth knowing that Viking produce a beautiful afternoon tea of pastries, finger sandwiches, macaroons and a wide selection of teas including mango white and gunpowder. They also offer a Kitchen Table program involving a shore excursion to a market followed by a cookery lesson and shared dining experience on board. Larger ships may boast a wider variety of restaurants (megaships have up to 25) but smaller vessels and river cruises are better placed to explore ingredients at source and in context. Hurtigruten serve sustainable, seasonal locally farmed and deliciously fresh food on their Norwegian coastal cruises including handpicked cloudberries during autumn, whilst European Waterways offer charters on an eight-person hotel barge complete with a canal-side cooking class, on-board culinary demonstrations, a truffle-hunting excursion, a tasting in the Minervois hills and a trip to a farm that breeds petit-gris escargots; not a buffet in sight!   By Sarah Glayzer
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